Data Privacy

Data protection

Thank you for your interest in our company. Data protection is of a particularly high priority for the management of MD Dienstleistungen GmbH. The Internet pages of MD Dienstleistungen GmbH can generally be used without providing any personal data. However, if a data subject wishes to make use of our company's special services via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the person concerned.

The processing of personal data, for example the name, address, email address or telephone number of a person concerned, is always carried out in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection regulations applicable to MD Dienstleistungen GmbH. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed about their rights by means of this data protection declaration.

As the controller, MD Dienstleistungen GmbH has implemented numerous technical and organizational measures to ensure the most complete protection possible for personal data processed via this website. Nevertheless, Internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every person concerned is free to transmit personal data to us in alternative ways, for example by telephone.

1. Definitions

The data protection declaration of MD Dienstleistungen GmbH is based on the terminology used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance.

We use the following terms in this data protection declaration:

a) personal data
Personal data is all information that relates to an identified or identifiable natural person (hereinafter "data subject"). A natural person is regarded as identifiable who, directly or indirectly, in particular by means of assignment to an identifier such as a name, an identification number, location data, an online identifier or one or more special features that express the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person can be identified.
b) data subject
The data subject is any identified or identifiable natural person whose personal data is processed by the person responsible for processing.
c) processing
Processing is any process carried out with or without the help of automated procedures or any such series of processes in connection with personal data such as the collection, recording, organization, ordering, storage, adaptation or change, reading, querying, use, Disclosure through transmission, distribution or any other form of provision, comparison or linking, restriction, deletion or destruction.
d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of restricting their future processing.
e) Profiling
Profiling is any type of automated processing of personal data that consists of using this personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, health, personal To analyze or predict the preferences, interests, reliability, behavior, whereabouts or relocation of this natural person.
f) pseudonymization
Pseudonymization is the processing of personal data in a way in which the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is stored separately and is subject to technical and organizational measures that guarantee that the personal data cannot be assigned to an identified or identifiable natural person.
g) Controller or controller
The person responsible or the person responsible for the processing is the natural or legal person, authority, institution or other body that alone or jointly with others decides on the purposes and means of processing personal data. If the purposes and means of this processing are specified by Union law or the law of the member states, the person responsible or the specific criteria for his appointment can be provided for in accordance with Union law or the law of the member states.
h) Processors
Processor is a natural or legal person, authority, institution or other body that processes personal data on behalf of the person responsible.
i) Recipient
Recipient is a natural or legal person, authority, institution or other body to which personal data is disclosed, regardless of whether it is a third party or not. However, authorities that may receive personal data as part of a specific investigation according to Union law or the law of the member states are not considered recipients.
j) third party
A third party is a natural or legal person, public authority, agency or body other than the data subject, the person responsible, the processor and the persons who are authorized to process the personal data under the direct responsibility of the person responsible or the processor.
k) Consent
Consent is any voluntary, informed and unmistakable declaration of will by the person concerned for the specific case in the form of a declaration or other unequivocal affirmative action with which the person concerned indicates that they consent to the processing of their personal data is.

2. Name and address of the person responsible for processing

The person responsible within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other provisions of a data protection nature is:

MD Services Ltd.

Filzengraben 1-3

50676 Cologne

Germany

Tel .: 02212212019383

Email: info@mddienstleistungen.de

Website: WEBSITENAME

3. Cookies

The Internet pages of MD Dienstleistungen GmbH use cookies. Cookies are text files that are stored and stored on a computer system via an internet browser.

Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier for the cookie. It consists of a string of characters through which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.

Through the use of cookies, MD Dienstleistungen GmbH can provide users of this website with more user-friendly services that would not be possible without the cookie setting.

Using a cookie, the information and offers on our website can be optimized in the interests of the user. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their access data every time they visit the website, because this is done by the website and the cookie stored on the user's computer system. Another example is the cookie of a shopping cart in the online shop. The online shop uses a cookie to remember the items that a customer has placed in the virtual shopping cart.

The person concerned can prevent the setting of cookies by our website at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common internet browsers. If the person concerned deactivates the setting of cookies in the internet browser used, not all functions of our website may be fully usable.

4. Collection of general data and information

The website of MD Dienstleistungen GmbH collects a series of general data and information each time the website is accessed by a data subject or an automated system. These general data and information are stored in the server's log files. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrer), (4) the sub-websites that are accessed via an accessing system on our website can be controlled, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information that serve to avert danger in the event of attacks on our information technology systems.

When using this general data and information, MD Dienstleistungen GmbH does not draw any conclusions about the person concerned. Rather, this information is required to (1) correctly deliver the content of our website, (2) optimize the content of our website and the advertising for it, (3) ensure the long-term functionality of our information technology systems and the technology of our website and ( 4) to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber attack. This anonymously collected data and information is therefore statistically and further evaluated by MD Dienstleistungen GmbH with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data processed by us. The anonymous data in the server log files are stored separately from all personal data provided by a data subject.

5. Registration on our website

The data subject has the option of registering on the website of the controller by providing personal data. Which personal data are transmitted to the person responsible for the processing results from the respective input mask that is used for the registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the person responsible for processing and for their own purposes. The person responsible for processing can arrange for the data to be passed on to one or more processors, for example a parcel service provider, who also uses the personal data exclusively for internal use attributable to the person responsible for processing.

By registering on the website of the person responsible for processing, the IP address assigned by the Internet service provider (ISP) to the person concerned, the date and time of registration are also saved. This data is stored against the background that this is the only way to prevent misuse of our services and, if necessary, to enable criminal offenses to be investigated. In this respect, the storage of this data is necessary to protect the person responsible for processing. This data is generally not passed on to third parties unless there is a legal obligation to pass it on or it is used for criminal prosecution.

The registration of the data subject with the voluntary provision of personal data enables the data controller to offer the data subject content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have them completely deleted from the database of the person responsible for processing.

The person responsible for processing will provide any person concerned with information about which personal data is stored about the person concerned at any time upon request. Furthermore, the person responsible for processing corrects or deletes personal data at the request or advice of the person concerned, provided that there are no statutory retention requirements. The entirety of the employees of the person responsible for the processing are available to the data subject as contact persons in this context.

6. Subscription to our newsletter

On the website of MD Dienstleistungen GmbH, users are given the opportunity to subscribe to our company's newsletter. The input mask used for this shows which personal data is transmitted to the person responsible for processing when the newsletter is ordered.

MD Dienstleistungen GmbH informs its customers and business partners at regular intervals by means of a newsletter about company offers. Our company's newsletter can generally only be received by the person concerned if (1) the person concerned has a valid e-mail address and (2) the person concerned registers to receive the newsletter. For legal reasons, a confirmation e-mail will be sent to the e-mail address entered by a person concerned for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation email is used to check whether the owner of the email address, as the person concerned, has authorized the receipt of the newsletter.

When registering for the newsletter, we also save the IP address assigned by the Internet service provider (ISP) of the computer system used by the person concerned at the time of registration, as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of the e-mail address of a data subject at a later point in time and therefore serves as a legal safeguard for the person responsible for processing.

The personal data collected when registering for the newsletter will only be used to send our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a relevant registration, as this could be the case in the case of changes to the newsletter offer or changes in the technical conditions. The personal data collected as part of the newsletter service will not be passed on to third parties. The data subject can cancel the subscription to our newsletter at any time. The consent to the storage of personal data that the data subject has given us for sending the newsletter can be revoked at any time. There is a corresponding link in every newsletter for the purpose of withdrawing consent. It is also possible to unsubscribe from the newsletter dispatch directly on the website of the person responsible for processing or to inform the person responsible for processing of this in another way.

7. Newsletter tracking

The newsletters from MD Dienstleistungen GmbH contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in e-mails that are sent in HTML format to enable log file recording and log file analysis. This enables a statistical evaluation of the success or failure of online marketing campaigns to be carried out. Using the embedded tracking pixel, MD Dienstleistungen GmbH can recognize whether and when an e-mail was opened by a data subject and which links in the e-mail were called up by the data subject.

Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the person responsible for processing in order to optimize the sending of the newsletter and to better adapt the content of future newsletters to the interests of the person concerned. These personal data will not be passed on to third parties. Affected persons are entitled at any time to revoke the relevant separate declaration of consent given via the double opt-in procedure. After a revocation, this personal data will be deleted by the person responsible for processing. MD Dienstleistungen GmbH automatically interprets a cancellation from the receipt of the newsletter as a revocation.

8. Contact options via the website

Due to legal regulations, the website of MD Dienstleistungen GmbH contains information that enables quick electronic contact to our company and direct communication with us, which also includes a general address for so-called electronic mail (e-mail address). If a data subject contacts the person responsible for processing by email or a contact form, the personal data transmitted by the data subject will be automatically saved. Such personal data transmitted on a voluntary basis by a data subject to the person responsible for processing are stored for the purposes of processing or contacting the data subject. This personal data is not passed on to third parties.

9. Comment function in the blog on the website

MD Dienstleistungen GmbH offers users the option of leaving individual comments on individual blog posts on a blog located on the website of the controller. A blog is a portal, usually publicly accessible, on a website, in which one or more people, called bloggers or web bloggers, can post articles or write down thoughts in so-called blog posts. The blog posts can usually be commented on by third parties.

If a person concerned leaves a comment on the blog published on this website, in addition to the comments left by the person concerned, information about the time the comment was entered and the username (pseudonym) chosen by the person concerned are stored and published. In addition, the IP address assigned by the Internet service provider (ISP) of the person concerned is also logged. The IP address is stored for security reasons and in the event that the person concerned violates the rights of third parties by submitting a comment or posts illegal content. The storage of this personal data is therefore in the own interest of the person responsible for the processing, so that he can exculpate himself in the event of a violation of the law. This collected personal data is not passed on to third parties unless such a transfer is required by law or serves the legal defense of the person responsible for the processing.

10. Subscription to comments in the blog on the website

The comments made in the blog of MD Dienstleistungen GmbH can in principle be subscribed to by third parties. In particular, there is the possibility that a commenter subscribes to the comments following his comment on a specific blog post.

If a data subject opts for the option to subscribe to comments, the person responsible for processing sends an automatic confirmation e-mail in order to use the double opt-in procedure to check whether the owner of the e-mail address provided is really the owner of the e-mail address Option has decided. The option to subscribe to comments can be terminated at any time.

11. Routine deletion and blocking of personal data

The person responsible for the processing processes and stores personal data of the data subject only for the period of time necessary to achieve the storage purpose or if this is specified by the European directives and regulations or another legislator in laws or regulations, which the person responsible for the processing is subject to, was provided.

If the purpose of storage no longer applies or if a storage period prescribed by the European directives and regulations or another responsible legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

12. Rights of the data subject

a) Right to confirmation
Every person concerned has the right granted by the European directive and regulation giver to request confirmation from the person responsible for the processing as to whether personal data concerning them are being processed. If a person concerned wishes to exercise this right to confirmation, they can contact an employee of the person responsible for processing at any time.
b) Right to information
Every person affected by the processing of personal data has the right granted by the European directive and regulation giver to receive free information about the personal data stored about him and a copy of this information from the person responsible for the processing at any time. Furthermore, the European directives and regulations grant the data subject access to the following information:
the purposes of processing
the categories of personal data that are processed
The recipients or categories of recipients to whom the personal data have been disclosed or are still being disclosed, in particular to recipients in third countries or to international organizations
if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
the existence of a right to correction or deletion of the personal data concerning you or to restriction of processing by the person responsible or a right to object to this processing
the right to lodge a complaint with a supervisory authority
if the personal data are not collected from the data subject: All available information on the origin of the data
the existence of automated decision-making including profiling in accordance with Article 22 (1) and (4) GDPR and - at least in these cases - meaningful information about the logic involved and the scope and intended effects of such processing for the data subject
Furthermore, the data subject has a right to information as to whether personal data has been transmitted to a third country or to an international organization. If this is the case, the data subject also has the right to receive information about the appropriate guarantees in connection with the transmission.
If a person concerned wishes to exercise this right to information, they can contact an employee of the person responsible for processing at any time.
c) Right to rectification
Every person affected by the processing of personal data has the right granted by the European directives and regulations to request the immediate correction of incorrect personal data concerning them. Furthermore, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data - including by means of a supplementary declaration.
If a data subject wishes to exercise this right to rectification, he or she can contact an employee of the person responsible for processing at any time.
d) Right to erasure (right to be forgotten)
Every person affected by the processing of personal data has the right granted by the European directive and regulation giver to demand that the person responsible delete the personal data concerning them immediately, provided that one of the following reasons applies and insofar as the processing is not necessary:
The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
The data subject revokes their consent, on which the processing was based in accordance with Article 6 (1) (a) GDPR or Article 9 (2) (a) GDPR, and there is no other legal basis for the processing.
The data subject objects to the processing in accordance with Art. 21 Paragraph 1 GDPR, and there are no overriding legitimate reasons for the processing, or the data subject objects in accordance with Art. 21 Paragraph 2 GDPR to the Processing a.
The personal data was processed unlawfully.
The deletion of personal data is necessary to fulfill a legal obligation under Union law or the law of the member states to which the person responsible is subject.
The personal data was collected in relation to the information society services offered in accordance with Art. 8 Para. 1 GDPR.
If one of the above-mentioned reasons applies and a person concerned wants to have personal data stored at MD Dienstleistungen GmbH deleted, they can contact an employee of the person responsible for processing at any time. The employee of MD Dienstleistungen GmbH will arrange for the deletion request to be complied with immediately.
If the personal data has been made public by MD Dienstleistungen GmbH and our company, as the person responsible, is obliged to delete the personal data in accordance with Art. 17 Paragraph 1 GDPR, MD Dienstleistungen GmbH will take appropriate measures, taking into account the available technology and the implementation costs , also of a technical nature, in order to inform other data processors who process the published personal data that the data subject has requested the deletion of all links to this personal data or of copies or replications of these other data processors has requested personal data insofar as the processing is not necessary. The employee of MD Dienstleistungen GmbH will arrange the necessary in individual cases.
e) Right to restriction of processing
Every person affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to require the controller to restrict processing if one of the following conditions is met:
The correctness of the personal data is contested by the data subject for a period of time that enables the person responsible to check the correctness of the personal data.
The processing is unlawful, the person concerned refuses to delete the personal data and instead requests that the use of the personal data be restricted.
The person responsible no longer needs the personal data for the purposes of processing, but the data subject needs them to assert, exercise or defend legal claims.
The person concerned has lodged an objection to the processing in accordance with Art. 21 Paragraph 1 GDPR and it has not yet been determined whether the legitimate reasons of the person responsible outweigh those of the person concerned.
If one of the above conditions is met and a person concerned would like to request the restriction of personal data stored at MD Dienstleistungen GmbH, they can contact an employee of the person responsible for processing at any time. The employee of MD Dienstleistungen GmbH will arrange for the processing to be restricted.
f) Right to data portability
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to receive the personal data relating to them, which the person concerned has provided to a person responsible, in a structured, common and machine-readable format. You also have the right to transfer this data to another person responsible without hindrance from the person responsible to whom the personal data was provided, provided that the processing is based on the consent pursuant to Art. 6 Para. 1 Letter a GDPR or Art. 9 Para . 2 letter a DS-GVO or on a contract according to Art. 6 para. 1 letter b DS-GVO and the processing is carried out using automated procedures, unless the processing is necessary for the performance of a task that is in the public interest or takes place in the exercise of public authority, which has been assigned to the person responsible.
Furthermore, when exercising their right to data portability in accordance with Art. 20 (1) GDPR, the data subject has the right to have the personal data transmitted directly from one person responsible to another, insofar as this is technically feasible and if this does not affect the rights and freedoms of other persons.
To assert the right to data portability, the person concerned can contact an employee of MD Dienstleistungen GmbH at any time.
g) Right to object
Any person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to object at any time to the processing of personal data relating to them which is based on Art. 6 Paragraph 1 Letter e or f DS-GVO takes place to object. This also applies to profiling based on these provisions.
MD Dienstleistungen GmbH will no longer process the personal data in the event of an objection, unless we can prove compelling legitimate reasons for the processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or Defense of legal claims.
If MD Dienstleistungen GmbH processes personal data in order to operate direct mail, the person concerned has the right to object at any time to the processing of personal data for the purpose of such advertising. This also applies to profiling insofar as it is associated with such direct mail. If the data subject objects to the processing of data for direct marketing purposes to MD Dienstleistungen GmbH, MD Dienstleistungen GmbH will no longer process the personal data for these purposes.
In addition, the data subject has the right, for reasons that arise from their particular situation, to object to the processing of personal data concerning them that is carried out by MD Dienstleistungen GmbH for scientific or historical research purposes or for statistical purposes in accordance with Art. 89 Para. 1 DS -GVO take an objection, unless such processing is necessary to fulfill a task in the public interest.
To exercise the right to object, the person concerned can contact any employee of MD Dienstleistungen GmbH or another employee directly. The data subject is also free, in connection with the use of information society services, regardless of Directive 2002/58 / EC, to exercise their right of objection by means of automated procedures in which technical specifications are used.
h) Automated decisions in individual cases including profiling
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations not to be subjected to a decision based solely on automated processing - including profiling - which has legal effects on them or similarly significantly affects them, provided that the decision (1) is not necessary for the conclusion or performance of a contract between the data subject and the person responsible, or (2) is admissible on the basis of Union or Member State law to which the person responsible is subject, and these legal provisions take appropriate measures to safeguard the rights and freedoms as well as the legitimate interests of the data subject or (3) is made with the express consent of the data subject.
If the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the person responsible or (2) it is made with the express consent of the data subject, MD Dienstleistungen GmbH will take appropriate measures to safeguard the rights and freedoms as well as the To safeguard the legitimate interests of the data subject, including at least the right to obtain intervention by a person on the part of the person responsible, to express his or her own point of view and to contest the decision.
If the person concerned wishes to assert rights with regard to automated decisions, they can contact an employee of the person responsible for processing at any time.
i) Right to withdraw consent under data protection law
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to revoke their consent to the processing of personal data at any time.
If the person concerned wishes to assert their right to withdraw consent, they can contact an employee of the person responsible for processing at any time.

13. Data protection in applications and in the application process

The person responsible for processing collects and processes the personal data of applicants for the purpose of handling the application process. The processing can also be done electronically. This is especially the case if an applicant sends the relevant application documents electronically, for example by email or via a web form on the website, to the person responsible for processing. If the person responsible for processing concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the person responsible for processing does not conclude an employment contract with the applicant, the application documents will be automatically deleted two months after notification of the rejection decision, provided that deletion does not conflict with any other legitimate interests of the person responsible for processing. Another legitimate interest in this sense is, for example, a burden of proof in proceedings under the General Equal Treatment Act (AGG).

14. Data protection provisions on the application and use of AddThis

The person responsible for the processing has integrated components of the AddThis company on this website. AddThis is a so-called bookmarking provider. The service enables a simplified bookmarking of Internet pages via buttons. By hovering over the AddThis component with the mouse or by clicking on it, a list of bookmarking and sharing services is displayed. AddThis is used on over 15 million websites, and according to the operating company, the buttons are displayed over 20 billion times a year.

AddThis is operated by AddThis, Inc. 1595 Spring Hill Road, Suite 300, Vienna, VA 22182, USA.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which an AddThis component has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective AddThis component to transfer data from the Website www.addthis.com. As part of this technical process, AddThis receives information about the visit and which specific individual page of this website is used by the information technology system used by the person concerned. AddThis also receives information about the IP address assigned by the Internet service provider (ISP) of the computer system used by the person concerned, the browser type, the browser language, the website accessed before our website, the date and time of the visit to our website. AddThis uses this data to create anonymized user profiles. The data and information transmitted to AddThis in this way enable the AddThis company itself, as well as the companies affiliated with AddThis or its partner companies, to target visitors to the website of the person responsible for processing with personalized and interest-based advertising.

AddThis displays personalized and interest-based advertising based on a cookie set by the company. This cookie analyzes the individual surfing behavior of the computer system used by the person concerned. The cookie saves the visits to Internet pages from the computer system.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting in the Internet browser used would also prevent AddThis from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by AddThis can be deleted at any time via an Internet browser or other software programs.

The data subject also has the option to permanently object to the processing of personal data by AddThis. To do this, the person concerned must press the opt-out button under the link http://www.addthis.com/privacy/opt-out, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

The applicable data protection provisions of AddThis can be found at http://www.addthis.com/privacy/privacy-policy.

15. Data protection provisions on the application and use of Adobe Analytics (Omniture) / Adobe Marketing Cloud

The controller has integrated components from Adobe on this website. Adobe Analytics (Omniture) or the Adobe Marketing Cloud (hereinafter referred to as "Omniture") is an instrument that enables more efficient online marketing and web analysis. Omniture is part of the Adobe Marketing Cloud. The Adobe Marketing Cloud enables real-time analysis of visitor flows on websites. The real-time analyzes include project reports and allow an ad-hoc analysis of website visitors. Customer interactions are presented in such a way that the data controller is given a better overview of the online activities of the users of this website by displaying the data in simple and interactive dashboards and converting them into reports. This enables the person responsible for processing to receive information in real time and thus to recognize problems that arise more quickly.

The operating company for these services is Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland.

Omniture sets a cookie on the information technology system of the person concerned (cookies have already been explained in advance; you can read about this above). The person responsible for processing ensures through a server setting that the tracking data records transmitted to the Adobe data center are anonymized before geolocation. The anonymization is implemented by replacing the last part of the IP address. The person responsible for the processing has made settings on the server side, on the basis of which the IP address of the person concerned is anonymized independently of one another for geolocation and range measurement prior to processing. Adobe will use the data and information obtained via our website on behalf of the person responsible for processing to evaluate the user behavior of the person concerned. Adobe will also use the data to create reports on user activities on our behalf and to provide other services for our company that are related to the use of our website. Adobe does not merge the IP address of the data subject with other personal data.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Omniture from setting a cookie on the information technology system of the person concerned. In addition, the cookies already set by Omniture can be deleted at any time via an Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by the Adobe cookie relating to the use of this website and the processing of this data by Adobe and to prevent such. To do this, the person concerned must press the unsubscribe button under the link http://www.adobe.com/de/privacy/opt-out.html, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

Adobe's current data protection regulations can be found at http://www.adobe.com/de/privacy.html.

16. Data protection provisions on the application and use of affilinet

The person responsible for processing has integrated components of the affilinet company on this website. Affilinet is a German affiliate network that offers affiliate marketing.

Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet sites, the so-called merchants or advertisers, to advertise, which is usually paid for via click or sale commissions, on third-party websites, i.e. with sales partners who are also affiliates or publishers are to be shown. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail -Marketing, advertised.

Affilinet is operated by affilinet GmbH, Sapporobogen 6-8, 80637 Munich, Germany.

Affilinet places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. Affilinet's tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. Affilinet.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Affilinet from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Affilinet can be deleted at any time via an Internet browser or other software programs.

Affilinet's current data protection regulations can be found at https://www.affili.net/de/footeritem/datenschutz.

17. Data protection provisions on the application and use of econda

The person responsible for processing has integrated components from econda on this website. Econda is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis service collects, among other things, data on the website from which a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for the cost-benefit analysis of Internet advertising.

The operating company of econda is econda GmbH, Eisenlohrstr. 43, 76135 Karlsruhe, Germany.

Econda places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. Every time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which an econda component has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective econda component to transfer data to marketing - to transmit to econda for optimization purposes. As part of this technical process, econda gains knowledge of data that is subsequently used to create pseudonymous user profiles. The usage profiles obtained in this way are used to analyze the behavior of the person concerned who accessed the website of the person responsible for processing and are evaluated with the aim of improving and optimizing the website. The data collected via the econda component will not be used to identify the person concerned without first obtaining a separate and express consent from the person concerned. These data are not merged with personal data or with other data that contain the same pseudonym.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent econda from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by econda can be deleted at any time via an Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by the econda cookie and related to the use of this website as well as the processing of this data by econda and to prevent this. To do this, the person concerned must press the send button under the link http://www.econda.de/econda/unternehmen/datenschutz/widersschulscookie/, which sets the opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

The current data protection regulations of econda can be called up at http://www.econda.de/econda/unternehmen/datenschutz/datenschutzerklaerung/.

18. Data protection provisions on the application and use of etracker

The person responsible for the processing has integrated components of the etracker company on this website. Etracker is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis service collects, among other things, data on the website from which a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for the cost-benefit analysis of Internet advertising.

Etracker is operated by etracker GmbH, Erste Brunnenstrasse 1, 20459 Hamburg, Germany.

Etracker places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which an etracker component has been integrated, the internet browser on the information technology system of the person concerned is automatically prompted by the respective etracker component to send marketing data - and for optimization purposes to be transmitted to etracker. As part of this technical process, etracker gains knowledge of data that is subsequently used to create pseudonymous usage profiles. The usage profiles obtained in this way are used to analyze the behavior of the person concerned who accessed the website of the person responsible for processing and are evaluated with the aim of improving and optimizing the website. The data collected via the etracker component will not be used to identify the person concerned without first obtaining a separate and express consent from the person concerned. These data are not merged with personal data or with other data that contain the same pseudonym.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting in the Internet browser used would also prevent etracker from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by etracker can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by the etracker cookie and related to the use of this website as well as the processing of this data by etracker and to prevent this. To do this, the person concerned must press the set cookie button under the link http://www.etracker.de/privacy?et=V23Jbb, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

The current data protection regulations of etracker can be called up at https://www.etracker.com/de/datenschutz.html.

19. Data protection provisions on the application and use of Facebook

The person responsible for processing has integrated components from Facebook on this website. Facebook is a social network.

A social network is a social meeting place operated on the Internet, an online community that usually enables users to communicate with one another and to interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. Among other things, Facebook enables users of the social network to create private profiles, upload photos and network via friend requests.

The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the person responsible for processing personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the information technology system of the person concerned is automatically activated by the respective Facebook -Component causes a representation of the corresponding Facebook component to be downloaded from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. As part of this technical process, Facebook receives knowledge of which specific subpage of our website is visited by the person concerned.

If the person concerned is logged in to Facebook at the same time, Facebook recognizes which specific sub-page of our website the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of their stay on our website. This information is collected by the Facebook component and assigned to the respective Facebook account of the person concerned by Facebook. If the person concerned activates one of the Facebook buttons integrated on our website, for example the "Like" button, or if the person concerned makes a comment, Facebook assigns this information to the person concerned’s personal Facebook user account and saves this personal data .

Facebook always receives information via the Facebook component that the person concerned has visited our website if the person concerned is logged into Facebook at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Facebook component or not. If the data subject does not want this information to be transmitted to Facebook, they can prevent the transmission by logging out of their Facebook account before calling up our website.

The data guideline published by Facebook, which is available at https://de-de.facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the person concerned. In addition, different applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.

20. Data protection provisions on the application and use of Google AdSense

The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables advertising to be placed on third-party sites. Google AdSense is based on an algorithm that selects the advertisements displayed on third-party sites to match the content of the respective third-party site. Google AdSense allows interest-based targeting of the Internet user, which is implemented by generating individual user profiles.

The operating company of the Google AdSense component is Alphabet Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of the Google AdSense component is to integrate advertisements on our website. Google AdSense places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is able to analyze the use of our website. Each time one of the individual pages of this website is accessed, which is operated by the person responsible for processing and on which a Google AdSense component has been integrated, the Internet browser on the information technology system of the person concerned is automatically triggered by the respective Google AdSense component To transmit data to Alphabet Inc. for the purpose of online advertising and billing of commissions. As part of this technical process, Alphabet Inc. gains knowledge of personal data, such as the IP address of the person concerned, which Alphabet Inc. uses, among other things, to understand the origin of visitors and clicks and subsequently to enable commission accounting.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Alphabet Inc. from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programs.

Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in Internet pages in order to enable log file recording and log file analysis, whereby a statistical evaluation can be carried out. Using the embedded tracking pixel, Alphabet Inc. can recognize whether and when a website was opened by a data subject and which links were clicked on by the data subject. Tracking pixels are used, among other things, to evaluate the flow of visitors to a website.

Via Google AdSense, personal data and information, which also includes the IP address and is necessary for the collection and billing of the advertisements displayed, is transmitted to Alphabet Inc. in the United States of America. These personal data are stored and processed in the United States of America. Alphabet Inc. may pass this personal data collected through the technical process on to third parties.

Google AdSense is explained in more detail under this link https://www.google.de/intl/de/adsense/start/.

21. Data protection provisions on the application and use of Google Analytics (with anonymization function)

The person responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis service collects, among other things, data on the website from which a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for the cost-benefit analysis of Internet advertising.

The operating company of the Google Analytics component is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

The person responsible for processing uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the person concerned is shortened and anonymized by Google if our Internet pages are accessed from a member state of the European Union or from another signatory to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our website, and to provide other services related to the use of our website.

Google Analytics places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. With the setting of the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Google Analytics component has been integrated, the Internet browser on the information technology system of the person concerned is automatically triggered by the respective Google Analytics component To transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the person concerned, which Google uses, among other things, to trace the origin of the visitors and clicks and subsequently to enable commission accounting.

The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website by the person concerned. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by Google Analytics relating to the use of this website as well as the processing of this data by Google and to prevent this. To do this, the person concerned must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data or information on visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google. If the information technology system of the person concerned is deleted, formatted or reinstalled at a later point in time, the person concerned must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the person concerned or another person who is attributable to their sphere of influence, there is the option of reinstalling or reactivating the browser add-on.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/.

22. Data protection provisions on the application and use of Google Remarketing

The person responsible for processing has integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that enables a company to show advertisements to Internet users who have previously been on the company's website. The integration of Google Remarketing therefore allows a company to create user-related advertising and consequently to show interest-relevant advertisements to the Internet user.

The operating company for the Google Remarketing services is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google Remarketing is to show interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other websites that are tailored to the individual needs and interests of Internet users.

Google Remarketing places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. By setting the cookie, Google is able to recognize visitors to our website if they subsequently access websites that are also members of the Google advertising network. Every time a website is accessed on which the Google Remarketing service has been integrated, the data subject's internet browser automatically identifies itself to Google. As part of this technical process, Google gains knowledge of personal data, such as the IP address or the surfing behavior of the user, which Google uses, among other things, to display interest-relevant advertising.

The cookie is used to store personal information, such as the websites visited by the person concerned. Every time you visit our website, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

The data subject also has the option of objecting to interest-based advertising by Google. To do this, the person concerned must call up the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/.

23. Data protection provisions on the application and use of Google+

The person responsible for processing has integrated the Google+ button as a component on this website. Google+ is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that usually enables users to communicate with one another and to interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. Google+ enables users of the social network, among other things, to create private profiles, upload photos and network via friend requests.

Google+ is operated by Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Google+ button has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective Google+ button to display the corresponding Google+ Download button from Google. As part of this technical process, Google gains knowledge of which specific subpage of our website is visited by the person concerned. More detailed information on Google+ is available at https://developers.google.com/+/.

If the person concerned is logged in to Google+ at the same time, Google recognizes which specific subpage of our website the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of the respective stay on our website. This information is collected by the Google+ button and assigned by Google to the respective Google+ account of the person concerned.

If the person concerned activates one of the Google+ buttons integrated on our website and thus makes a Google+ 1 recommendation, Google assigns this information to the personal Google+ user account of the person concerned and saves this personal data. Google saves the Google +1 recommendation of the person concerned and makes it publicly available in accordance with the conditions accepted by the person concerned in this regard. A Google +1 recommendation made by the person concerned on this website will subsequently be used together with other personal data, such as the name of the Google +1 account used by the person concerned and the photo stored in it in other Google services, For example, the search engine results of the Google search engine, the Google account of the person concerned or other places, for example on websites or in connection with advertisements, are stored and processed. Furthermore, Google is able to link the visit to this website with other personal data stored by Google. Google also records this personal information for the purpose of improving or optimizing the various Google services.

Via the Google+ button, Google always receives information that the person concerned has visited our website if the person concerned is logged in to Google+ at the same time as accessing our website; this takes place regardless of whether the person concerned clicks the Google+ button or not.

If the person concerned does not want personal data to be transmitted to Google, they can prevent such transmission by logging out of their Google+ account before calling up our website.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/. Further information from Google about the Google +1 button can be found at https://developers.google.com/+/web/buttons-policy.

24. Data protection provisions on the application and use of Google AdWords

The person responsible for processing has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place ads in Google's search engine results as well as in the Google advertising network. Google AdWords enables an advertiser to define certain keywords in advance by means of which an advertisement is only displayed in Google's search engine results if the user calls up a keyword-relevant search result with the search engine. In the Google advertising network, the advertisements are distributed to topic-related websites using an automatic algorithm and taking into account the previously defined keywords.

The operating company for the services of Google AdWords is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website.

If a person concerned reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the person concerned by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. If the cookie has not yet expired, the conversion cookie is used to determine whether certain sub-pages, for example the shopping cart from an online shop system, have been accessed on our website. The conversion cookie enables both we and Google to understand whether a person concerned who came to our website via an AdWords ad generated sales, i.e. completed or canceled a purchase.

The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via AdWords advertisements, i.e. to determine the success or failure of the respective AdWords advertisement and to optimize our AdWords advertisements for the future . Neither our company nor other Google AdWords advertisers receive information from Google that could identify the person concerned.

The conversion cookie is used to store personal information, for example the websites visited by the person concerned. Every time you visit our website, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/.

25. Data protection provisions on the application and use of Instagram

The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and enables users to share photos and videos and also to disseminate such data in other social networks.

The operating company for Instagram's services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which an Instagram component (Insta button) has been integrated, the Internet browser on the information technology system of the person concerned is automatically replaced by the respective Instagram component causes a representation of the corresponding component to be downloaded from Instagram. As part of this technical process, Instagram receives information about which specific subpage of our website is visited by the person concerned.

If the person concerned is logged in to Instagram at the same time, Instagram recognizes which specific sub-page the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of their stay on our website. This information is collected by the Instagram component and assigned to the respective Instagram account of the person concerned. If the person concerned clicks one of the Instagram buttons integrated on our website, the data and information transferred are assigned to the personal Instagram user account of the person concerned and stored and processed by Instagram.

Instagram always receives information via the Instagram component that the person concerned has visited our website if the person concerned is logged in to Instagram at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Instagram component or not. If the data subject does not want this information to be transmitted to Instagram, they can prevent the transmission by logging out of their Instagram account before visiting our website.

Further information and the applicable data protection provisions of Instagram can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

26. Data protection provisions on the application and use of LinkedIn

The person responsible for the processing has integrated components of the LinkedIn Corporation on this website. LinkedIn is an Internet-based social network that enables users to connect with existing business contacts and make new business contacts. More than 400 million registered people use LinkedIn in more than 200 countries. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world.

LinkedIn is operated by LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible for data protection matters outside the USA.

Each time you visit our website, which is equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser used by the person concerned to download a corresponding representation of the LinkedIn component. Further information on the LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical process, LinkedIn gains knowledge of which specific subpage of our website is visited by the person concerned.

If the person concerned is logged in to LinkedIn at the same time, LinkedIn recognizes which specific sub-page of our website the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of their stay on our website. This information is collected by the LinkedIn component and assigned to the respective LinkedIn account of the person concerned by LinkedIn. If the data subject clicks a LinkedIn button integrated on our website, LinkedIn assigns this information to the personal LinkedIn user account of the data subject and saves this personal data.

Via the LinkedIn component, LinkedIn always receives information that the person concerned has visited our website if the person concerned is logged in to LinkedIn at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the LinkedIn component or not. If the data subject does not want this information to be transmitted to LinkedIn, they can prevent the transmission by logging out of their LinkedIn account before calling up our website.

At https://www.linkedin.com/psettings/guest-controls, LinkedIn offers the option of unsubscribing from email messages, SMS messages and targeted advertisements, as well as managing advertisement settings. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame, who can set cookies. Such cookies can be rejected at https://www.linkedin.com/legal/cookie-policy. The applicable data protection provisions of LinkedIn are available at https://www.linkedin.com/legal/privacy-policy. The LinkedIn cookie policy is available at https://www.linkedin.com/legal/cookie-policy.

27. Data protection provisions on the application and use of Myspace

The person responsible for processing has integrated components from Myspace LLC on this website. Myspace is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that usually enables users to communicate with one another and to interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. Myspace enables users of the social network, among other things, to set up free user profiles that contain photos and videos, blogs or groups.

Myspace is operated by Myspace LLC, 8391 Beverly Blvd., # 349, Los Angeles, California 90048, USA.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Myspace component (Myspace plug-in) has been integrated, the Internet browser on the information technology system of the person concerned is automatically switched to the respective Myspace -Component causes a representation of the corresponding Myspace component to be downloaded from Myspace. More information about Myspace is available at https://myspace.com. As part of this technical process, Myspace receives knowledge of which specific subpage of our website is visited by the person concerned.

If the person concerned is logged into Myspace at the same time, every time the person concerned visits our website and for the entire duration of their stay on our website, Myspace recognizes which specific sub-page of our website the person concerned is visiting. This information is collected by the Myspace component and assigned to the respective Myspace account of the person concerned by Myspace. If the person concerned clicks a Myspace button integrated on our website, Myspace assigns this information to the personal Myspace user account of the person concerned and saves this personal data.

Myspace always receives information via the Myspace component that the person concerned has visited our website if the person concerned is logged in to Myspace at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Myspace component or not. If the data subject does not want this information to be transmitted to Myspace, they can prevent the transmission by logging out of their Myspace account before calling up our website.

The privacy policy published by Myspace, which is available at https://myspace.com/pages/privacy, provides information about the collection, processing and use of personal data by Myspace.

28. Data protection provisions on the application and use of Pinterest

The person responsible for processing has integrated components from Pinterest Inc. on this website. Pinterest is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that usually enables users to communicate with one another and to interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. Pinterest enables users of the social network, among other things, to publish image collections and individual images as well as descriptions on virtual pinboards (so-called pinning), which in turn can be shared (so-called repinning) or commented on by other users.

Pinterest's operating company is Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Pinterest component (Pinterest plug-in) has been integrated, the Internet browser on the information technology system of the person concerned is automatically transferred to the respective Pinterest -Component causes a representation of the corresponding Pinterest component to be downloaded from Pinterest. More information about Pinterest is available at https://pinterest.com/. As part of this technical process, Pinterest gains knowledge of which specific subpage of our website is visited by the person concerned.

If the person concerned is logged in to Pinterest at the same time, Pinterest recognizes which specific sub-page of our website the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of the respective stay on our website. This information is collected by the Pinterest component and assigned to the respective Pinterest account of the person concerned. If the person concerned activates a Pinterest button integrated on our website, Pinterest assigns this information to the personal Pinterest user account of the person concerned and saves this personal data.

Pinterest always receives information via the Pinterest component that the person concerned has visited our website if the person concerned is logged in to Pinterest at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Pinterest component or not. If the data subject does not want this information to be transmitted to Pinterest, they can prevent the transmission by logging out of their Pinterest account before calling up our website.

The privacy policy published by Pinterest, which is available at https://about.pinterest.com/privacy-policy, provides information about the collection, processing and use of personal data by Pinterest.

29. Data protection provisions on the application and use of Matomo

The person responsible for processing has integrated the Matomo component on this website. Matomo is an open source software tool for web analysis. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis tool collects, among other things, data on the website from which a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for the cost-benefit analysis of Internet advertising.

The software is operated on the server of the person responsible for processing; the log files, which are sensitive under data protection law, are stored exclusively on this server.

The purpose of the Matomo component is to analyze the flow of visitors to our website. The person responsible for processing uses the data and information obtained, among other things, to evaluate the use of this website in order to compile online reports showing the activities on our website.

Matomo places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. Setting the cookie enables us to analyze the use of our website. Each time one of the individual pages of this website is called up, the Internet browser on the information technology system of the person concerned is automatically prompted by the Matomo component to transmit data to our server for the purpose of online analysis. As part of this technical process, we gain knowledge of personal data, such as the IP address of the person concerned, which, among other things, enables us to understand the origin of the visitors and clicks.

The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website. Each time you visit our website, this personal data, including the IP address of the internet connection used by the person concerned, is transferred to our server. This personal data is saved by us. We do not pass this personal data on to third parties.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting in the internet browser used would also prevent Matomo from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Matomo can be deleted at any time via an internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by Matomo relating to the use of this website and of preventing such collection. To do this, the person concerned must set “Do Not Track” in their browser.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

Further information and the applicable data protection provisions of Matomo can be found at https://matomo.org/privacy/.

30. Data protection provisions on the application and use of Shariff

The person responsible for processing has integrated the Shariff component on this website. The Shariff component provides social media buttons that comply with data protection regulations. Shariff was developed for the German computer magazine c't and is published via GitHub, Inc.

The component developer is GitHub, Inc. 88 Colin P. Kelly Junior Street, San Francisco, CA 94107, USA.

The button solutions provided by the social networks usually transfer personal data to the respective social network when a user visits a website into which a social media button has been integrated. By using the Shariff component, personal data is only transmitted to social networks when the visitor to a website actively clicks one of the social media buttons. Further information on the Shariff component is available from the computer magazine c't at http://www.heise.de/newsticker/meldung/Datenschutz-und-Social-Media-Der-ct-Shariff-ist-im-Einsatz-2470103. html ready. The purpose of using the Shariff component is to protect the personal data of visitors to our website and at the same time to enable us to integrate a button solution for social networks on this website.

Further information and GitHub's applicable data protection provisions can be found at https://help.github.com/articles/github-privacy-policy/.

31. Data protection provisions on the application and use of SlideShare

The controller has integrated SlideShare components on this website. As a file hosting service, LinkedIn SlideShare enables the exchange and archiving of presentations and other documents such as PDF files, videos and webinars. The filehosting service allows users to upload media content in all common formats, whereby the documents can either be made publicly accessible or marked private.

SlideShare is operated by LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible for data protection matters outside the USA.

LinkedIn SlideShare provides so-called embed codes for the media content stored there (presentations, PDF files, videos, photos, etc.). Embed codes are program codes that are embedded in Internet pages with the aim of displaying external content on your own website. Embed codes make it possible to reproduce content on your own website without storing it on your own server and thereby possibly violating the right of reproduction of the respective author of the content. Another advantage of using an embed code is that the respective operator of a website does not use their own storage space and this relieves the burden on their own server. An embed code can be integrated at any point on another website so that external content can also be inserted within your own text. The purpose of using LinkedIn SlideShare is to relieve our server and avoid copyright infringements while using third-party content.

Every time you visit our website, which is equipped with a SlideShare component (embed code), this component causes the browser you are using to download the embedded data from SlideShare. As part of this technical process, LinkedIn gains knowledge of which specific subpage of our website is visited by the person concerned.

If the person concerned is logged in to SlideShare at the same time, SlideShare recognizes which specific sub-page the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of their stay on our website. This information is collected by SlideShare and assigned to the respective SlideShare account of the data subject by LinkedIn.

LinkedIn always receives information via the SlideShare component that the person concerned has visited our website if the person concerned is logged in to SlideShare at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the integrated media data or not. If the data subject does not want this information to be transmitted to LinkedIn, they can prevent the transmission by logging out of their SlideShare account before calling up our website.

LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame, who can set cookies. Such cookies can be rejected at https://www.linkedin.com/legal/cookie-policy. The applicable data protection provisions of LinkedIn are available at https://www.linkedin.com/legal/privacy-policy.

32. Data protection provisions on the application and use of Tumblr

The person responsible for processing has integrated components from Tumblr on this website. Tumblr is a platform that enables users to create and operate a blog. A blog is a website, usually publicly accessible, in which one or more people, called bloggers or webloggers, can post articles or write down thoughts in so-called blog posts. In a blog on Tumblr, the user can, for example, publish texts, images, links and videos and distribute them in digital space. Tumblr users can also transfer content from external websites to their own blog.

Tumblr is operated by Tumblr, Inc., 35 East 21st St, Ground Floor, New York, NY 10010, USA.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Tumblr component (Tumblr button) has been integrated, the Internet browser on the information technology system of the person concerned is automatically replaced by the respective Tumblr component causes a representation of the corresponding Tumblr component to be downloaded from Tumblr. Further information on the Tumblr buttons is available at https://www.tumblr.com/buttons. As part of this technical process, Tumblr receives knowledge of which specific subpage of our website is visited by the person concerned. The purpose of integrating the Tumblr component is to enable our users to redistribute the content of this website, to make this website known in the digital world and to increase our visitor numbers.

If the person concerned is logged in to Tumblr at the same time, Tumblr recognizes with each visit to our website by the person concerned and for the entire duration of the respective stay on our website, which specific subpage of our website the person concerned is visiting. This information is collected by the Tumblr component and assigned to the respective Tumblr account of the person concerned by Tumblr. If the person concerned clicks one of the Tumblr buttons integrated on our website, the data and information transferred with it are assigned to the personal Tumblr user account of the person concerned and stored and processed by Tumblr.

Tumblr always receives information via the Tumblr component that the person concerned has visited our website if the person concerned is logged in to Tumblr at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Tumblr component or not. If the data subject does not want this information to be transmitted to Tumblr, they can prevent the transmission by logging out of their Tumblr account before calling up our website.

The current data protection provisions of Tumblr can be found at https://www.tumblr.com/policy/en/privacy.

33. Data protection provisions on the application and use of Twitter

The controller has integrated components from Twitter on this website. Twitter is a multilingual, publicly accessible microblogging service on which users can publish and distribute so-called tweets, i.e. short messages that are limited to 280 characters. These short messages are available to everyone, including people who are not logged on to Twitter. The tweets are also displayed to the so-called followers of the respective user. Followers are other Twitter users who follow a user's tweets. Twitter also enables a broad audience to be addressed via hashtags, links or retweets.

Twitter's operating company is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Twitter component (Twitter button) has been integrated, the Internet browser on the information technology system of the person concerned is automatically activated by the respective Twitter component causes a representation of the corresponding Twitter component to be downloaded from Twitter. Further information on the Twitter buttons is available at https://about.twitter.com/de/resources/buttons. As part of this technical process, Twitter receives information about which specific subpage of our website is visited by the person concerned. The purpose of integrating the Twitter component is to enable our users to redistribute the content of this website, to make this website known in the digital world and to increase our visitor numbers.

If the person concerned is logged in to Twitter at the same time, Twitter recognizes which specific sub-page of our website the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of their stay on our website. This information is collected by the Twitter component and assigned to the respective Twitter account of the person concerned by Twitter. If the person concerned clicks one of the Twitter buttons integrated on our website, the data and information transferred with it are assigned to the personal Twitter user account of the person concerned and stored and processed by Twitter.

Twitter always receives information via the Twitter component that the person concerned has visited our website if the person concerned is logged in to Twitter at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Twitter component or not. If the data subject does not want this information to be transmitted to Twitter, they can prevent the transmission by logging out of their Twitter account before visiting our website.

The applicable data protection provisions of Twitter can be found at https://twitter.com/privacy?lang=de.

34. Data protection provisions on the application and use of Webtrekk

The person responsible for processing has integrated components from Webtrekk on this website. Webtrekk is a combination of analysis and marketing solution in one system. Webtrekk enables the website operator to collect data on the use of the website and to customize marketing activities.

Webtrekk is operated by Webtrekk GmbH, Robert-Koch-Platz 4, 10115 Berlin, Germany.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing, Webtrekk collects and saves data for marketing and optimization purposes. Using the data obtained, pseudonymized user profiles are created. The pseudonymized user profiles are used for the purpose of analyzing visitor behavior and enable us to improve our website. The data collected via the Webtrekk component will not be used to identify the person concerned without first obtaining a separate and express consent from the person concerned. These data are not merged with personal data or with other data that contain the same pseudonym.

Webtrekk places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. On behalf of the data controller, Webtrekk will use the data and information obtained via our website to evaluate the user behavior of the person concerned who has visited our website. Webtrekk will also use the data to create reports on user activities on our behalf and to provide other services for our company that are related to the use of our website. Webtrekk does not merge the IP address of the person concerned with other personal data.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Webtrekk from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Webtrekk can be deleted at any time via an Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by the Webtrekk cookie relating to the use of this website and the processing of this data by Webtrekk and to prevent such. To do this, the person concerned must click a link on https://www.webtrekk.com/de/legal/opt-out-webtrekk/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

Webtrekk's current data protection regulations can be found at https://www.webtrekk.com/de/warum-webtrekk/datenschutz/.

35. Data protection provisions on the application and use of Xing

The person responsible for processing has integrated components from Xing on this website. Xing is an Internet-based social network that enables users to be connected to existing business contacts and to establish new business contacts. The individual users can create a personal profile of themselves on Xing. Companies can, for example, create company profiles or publish job offers on Xing.

Xing is operated by XING SE, Dammtorstrasse 30, 20354 Hamburg, Germany.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Xing component (Xing plug-in) has been integrated, the Internet browser on the information technology system of the person concerned is automatically activated by the respective Xing Component causes a representation of the corresponding Xing component to be downloaded from Xing. Further information on the Xing plug-ins can be found at https://dev.xing.com/plugins. As part of this technical process, Xing gains knowledge of which specific subpage of our website is visited by the person concerned.

If the person concerned is logged in to Xing at the same time, Xing recognizes which specific sub-page of our website the person concerned is visiting with each visit to our website by the person concerned and for the entire duration of the respective stay on our website. This information is collected by the Xing component and assigned to the respective Xing account of the person concerned by Xing. If the person concerned activates one of the Xing buttons integrated on our website, for example the "Share" button, Xing assigns this information to the personal Xing user account of the person concerned and saves this personal data.

Xing always receives information via the Xing component that the person concerned has visited our website if the person concerned is logged in to Xing at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Xing component or not. If the data subject does not want this information to be transmitted to Xing, they can prevent the transmission by logging out of their Xing account before calling up our website.

The data protection regulations published by Xing, which are available at https://www.xing.com/privacy, provide information about the collection, processing and use of personal data by Xing. Xing has also published data protection information for the XING share button at https://www.xing.com/app/share?op=data_protection.

36. Data protection provisions on the application and use of YouTube

The person responsible for processing has integrated components from YouTube on this website. YouTube is an Internet video portal that enables video publishers to post video clips free of charge and other users to view, rate and comment on them free of charge. YouTube allows the publication of all types of videos, which is why complete film and television programs, as well as music videos, trailers or videos made by users themselves can be accessed via the Internet portal.

YouTube is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

Each time one of the individual pages of this website is accessed, which is operated by the person responsible for processing and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the information technology system of the person concerned is automatically replaced by the respective YouTube component prompts you to download a representation of the corresponding YouTube component from YouTube. Further information about YouTube can be found at https://www.youtube.com/yt/about/de/. As part of this technical process, YouTube and Google gain knowledge of which specific subpage of our website is visited by the person concerned.

If the person concerned is logged in to YouTube at the same time, YouTube recognizes which specific sub-page of our website the person concerned is visiting by calling up a subpage that contains a YouTube video. This information is collected by YouTube and Google and assigned to the respective YouTube account of the person concerned.

YouTube and Google always receive information via the YouTube component that the person concerned has visited our website if the person concerned is logged into YouTube at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on a YouTube video or not. If the data subject does not want this information to be transmitted to YouTube and Google, they can prevent the transmission by logging out of their YouTube account before calling up our website.

The data protection regulations published by YouTube, which are available at https://www.google.de/intl/de/policies/privacy/, provide information about the collection, processing and use of personal data by YouTube and Google.

37. Data protection provisions on the application and use of the scalable central measuring method of INFOnline GmbH

The person responsible for processing has integrated a tracking pixel on this website to measure the range. A tracking pixel is a miniature graphic that is embedded in Internet pages to enable log file recording and log file analysis in order to subsequently carry out a statistical evaluation. The integrated counting pixels serve the scalable central measuring method (SZM) of INFOnline GmbH.

The scalable central measurement method is operated by INFOnline GmbH, Forum Bonn Nord, Brühler Str. 9, 53119 Bonn, Germany.

The scalable central measurement method is used to determine statistical key figures, i.e. to measure the range. The embedded tracking pixel is used to determine whether, when and by how many users (including the person concerned) our website was opened and which content was accessed.

The data obtained using the scalable central measurement process is collected anonymously. In order to record the access numbers, either a so-called session cookie is set for the purpose of recognizing the users of a website, i.e. a signature is created which is composed of various automatically transmitted information or alternative methods are used. The IP address of the internet connection used by the person concerned is only collected and processed in anonymised form. The data subject is never identified.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent INFOnline from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by INFOnline can be deleted at any time via an Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by INFOnline relating to the use of this website and the processing of this data by INFOnline and to prevent this. To do this, the person concerned must press the opt-out button under the link http://optout.ioam.de, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

When the opt-out cookie is set, it is possible that the website of the person responsible for processing can no longer be used in full. The applicable data protection regulations of INFOnline can be called up at https://www.infonline.de/datenschutz/.

38. Data protection provisions on the application and use of DoubleClick

The person responsible for processing has integrated components from DoubleClick by Google on this website. DoubleClick is a brand of Google, under which mainly special online marketing solutions are marketed to advertising agencies and publishers.

DoubleClick by Google is operated by Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

DoubleClick by Google transfers data to the DoubleClick server with every impression as well as with clicks or other activities. Each of these data transfers triggers a cookie request to the browser of the person concerned. If the browser accepts this request, DoubleClick sets a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The purpose of the cookie is to optimize and display advertising. The cookie is used, among other things, to place and display user-relevant advertising and to create reports on advertising campaigns or to improve them. The cookie also serves to prevent the same advertisement from being shown multiple times.

DoubleClick uses a cookie ID, which is necessary to carry out the technical process. The cookie ID is required, for example, to display an advertisement in a browser. DoubleClick can also use the cookie ID to record which advertisements have already been displayed in a browser in order to avoid duplication. The cookie ID also enables DoubleClick to record conversions. Conversions are recorded, for example, if a user has previously been shown a DoubleClick advertisement and then makes a purchase on the advertiser's website with the same internet browser.

A DoubleClick cookie does not contain any personal data. A DoubleClick cookie can, however, contain additional campaign IDs. A campaign identifier is used to identify the campaigns with which the user has already been in contact.

Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a DoubleClick component has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective DoubleClick component to transfer data for the purpose Submit online advertising and billing of commissions to Google. As part of this technical process, Google gains knowledge of data that Google also uses to create commission statements. Among other things, Google can understand that the person concerned has clicked on certain links on our website.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Google can be deleted at any time via an Internet browser or other software programs.

Further information and the applicable data protection provisions of DoubleClick by Google can be found at https://www.google.com/intl/de/policies/.

39. Data protection provisions on the application and use of Awin

The controller has integrated components from Awin on this website. Awin is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet sites, the so-called merchants or advertisers, to advertise, which is usually paid for via click or sale commissions, on third-party websites, i.e. with sales partners who are also affiliates or publishers are to be shown. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail. Marketing, to be advertised.

Awin is operated by Awin AG, Eichhornstrasse 3, 10785 Berlin, Germany.

Awin places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. Awin's tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. Awin.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting in the Internet browser used would also prevent Awin from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Awin can be deleted at any time via an Internet browser or other software programs.

Awin's current data protection regulations can be found at http://www.Awin.com/de/ueber-Awin/datenschutz/.

40. Data protection provisions on the application and use of Adcell

The person responsible for processing has integrated components from Adcell on this website. Adcell is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet sites, the so-called merchants or advertisers, to advertise, which is usually paid for via click or sale commissions, on third-party websites, i.e. with sales partners who are also affiliates or publishers are to be shown. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail -Marketing, advertised.

Adcell is operated by Firstlead GmbH, Rosenfelder Str. 15-16, 10315 Berlin, Germany.

Adcell places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The Adcell tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. Adcell.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting in the Internet browser used would also prevent Adcell from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Adcell can be deleted at any time via an Internet browser or other software programs.

Adcell's current data protection regulations can be found at https://www.adcell.de/agb.

41. Data protection provisions on the application and use of Belboon

The controller has integrated Belboon components on this website. Belboon is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet sites, the so-called merchants or advertisers, to advertise, which is usually paid for via click or sale commissions, on third-party websites, i.e. with sales partners who are also affiliates or publishers are to be shown. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail. Marketing, to be advertised.

The operating company of Adcell is belboon GmbH, Weinmeisterstr. 12-14, 10178 Berlin.

Belboon places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The Belboon tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. Belboon.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Belboon from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Belboon can be deleted at any time via an Internet browser or other software programs.

Belboon's current data protection provisions can be found at https://www.belboon.com/de/ueber-uns/datenschutz/.

42. Data protection provisions on the application and use of TradeTracker

The person responsible for processing has integrated components from TradeTracker on this website. TradeTracker is an affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-based form of distribution that allows commercial operators of Internet sites, the so-called. Merchants or advertisers, enables advertising, which is usually paid for via click or sale commissions, to be displayed on third-party websites, i.e. with sales partners who are also called affiliates or publishers. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail -Marketing, advertised.

TradeTracker is operated by TradeTracker Deutschland GmbH, Eiffestraße 426, 20537 Hamburg, Germany.

TradeTracker places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The TradeTracker tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. TradeTracker.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent TradeTracker from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by TradeTracker can be deleted at any time via an Internet browser or other software programs.

TradeTracker's current data protection regulations can be found at https://tradetracker.com/de/privacy-policy/.

43. Data protection provisions on the application and use of adgoal

The person responsible for processing has integrated components from adgoal on this website. Adgoal is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet sites, the so-called merchants or advertisers, to advertise, which is usually paid for via click or sale commissions, on third-party websites, i.e. with sales partners who are also affiliates or publishers are to be shown. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail -Marketing, advertised.

Adgoal is operated by adgoal GmbH, Schellengasse 2. 74072 Heilbronn, Germany.

Adgoal places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The adgoal tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are saved. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. adgoal.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting in the internet browser used would also prevent adgoal from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by adgoal can be deleted at any time via an Internet browser or other software programs.

The current data protection provisions of adgoal can be found at https://www.adgoal.de/de/privacy.html.

44. Data protection provisions on the application and use of YieldKit

The controller has integrated components from YieldKit on this website. YieldKit is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet sites, the so-called merchants or advertisers, to advertise, which is usually paid for via click or sale commissions, on third-party websites, i.e. with sales partners who are also affiliates or publishers are to be shown. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail -Marketing, advertised.

YieldKit GmbH, Gänsemarkt 43, 20354 Hamburg, is the operating company of YieldKit.

YieldKit places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The YieldKit tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. YieldKit.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent YieldKit from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by YieldKit can be deleted at any time via an Internet browser or other software programs.

The applicable data protection provisions of YieldKit can be found at http://yieldkit.com/legal-notes/privacy-policy/.

45. Data protection provisions on the application and use of Tradedoubler

The person responsible for processing has integrated components from Tradedoubler on this website. Tradedoubler is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-supported form of distribution that enables commercial operators of Internet sites, the so-called merchants or advertisers, to advertise, which is usually paid for via click or sale commissions, on third-party websites, i.e. with sales partners who are also affiliates or publishers are to be shown. The merchant provides an advertising medium via the affiliate network, i.e. an advertising banner or other suitable means of internet advertising, which is then integrated by an affiliate on its own website or via other channels, such as keyword advertising or e-mail -Marketing, advertised.

Tradedoubler is operated by Tradedoubler GmbH, Herzog-Wilhelm-Strasse 26, 80331 Munich, Germany.

Tradedoubler places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The Tradedoubler tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e. the partner who mediates the potential customer, as well as the order number of the visitor to a website and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are processed via the affiliate network, i.e. Tradedoubler.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Tradedoubler from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Tradedoubler can be deleted at any time via an Internet browser or other software programs.

Tradedoubler's current data protection regulations can be found at http://www.tradedoubler.com/de/datenschutzpolitik/.

46. Data protection provisions about the application and use of Oracle Eloqua / Oracle Marketing Cloud

The person responsible for processing has integrated components from Oracle Eloqua / Oracle Marketing Cloud (hereinafter referred to as "Eloqua") on this website. Eloqua aligns relevant website content with data from interested parties, customers and their profiles in order to enable website operators to address interested parties and customers more effectively and in a more targeted manner. The purpose of Eloqua is to increase the conversion rate of prospects into customers and thus to increase the turnover of a website operator.

Eloqua is operated by Oracle Corporation, 500 Oracle Parkway, Redwood Shores, CA 94065, USA.

Eloqua places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. On behalf of the person responsible for processing, Eloqua will use the data and information obtained via our website to evaluate the user behavior of the person concerned who has used our website. Eloqua will also use the data to create reports on user activities on our behalf and to provide other services for our company that are related to the use of our website.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Oracle from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Oracle can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to the collection of the data generated by the Eloqua cookie relating to the use of this website and the processing of this data by Oracle and to prevent such. To do this, the person concerned must press the click-here button at https://www.oracle.com/marketingcloud/opt-status.html, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

Oracle's current data protection regulations can be found at https://www.oracle.com/legal/privacy/index.html.

47. Data protection provisions about the application and use of Amobee

The person responsible for processing has integrated components from Amobee on this website. Amobee is a technological advertising agency that specializes in the delivery of advertising on mobile devices.

Amobee is operated by Amobee Inc., 950 Tower Lane, Suite 2000, Foster City, CA 94404, USA.

The purpose of Amobee is to deliver advertisements. Amobee places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. Each time one of the individual pages of this website is accessed, which is operated by the person responsible for processing and on which an Amobee component has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective Amobee component to send data to Amobee to submit. As part of this technical process, Amobee gains knowledge of data that is subsequently used to create usage profiles. The usage profiles obtained in this way are used for advertising activities.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Amobee from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Amobee can be deleted at any time via an Internet browser or other software programs.

It is also possible to object to the collection of the data generated by the Amobee cookie and related to the use of this website as well as the processing of this data by Amobee and to prevent this. To do this, the person concerned must press the click-here-to-opt-out button at http://amobee.com/privacy/technology/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

Amobee's current data protection regulations can be found at http://amobee.com/privacy/.

48. Data protection provisions on the application and use of ADITION

The person responsible for processing has integrated components from ADITION on this website. ADITION is a data-based digital marketing provider that provides an advertising platform aimed at advertisers and online marketing agencies.

ADITION is operated by ADITION technologies AG, Oststrasse 55, 40211 Düsseldorf, Germany.

The purpose of ADITION is to display digital advertising material. ADITION places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. ADITION does not store any personal data in the cookie. All information stored in the cookie is of a technical nature and makes it possible, among other things, to understand how often certain advertising material is displayed.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent ADITION from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by ADITION can be deleted at any time via an Internet browser or other software programs.

It is also possible to object to the collection of the data generated by the ADITION cookie and related to the use of this website as well as the processing of this data by ADITION and to prevent this. To do this, the person concerned must click a link at https://www.adition.com/kontakt/datenschutz/ through which an opt-out cookie is set. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

The current data protection provisions of ADITION can be called up at https://www.adition.com/kontakt/datenschutz/.

49. Data protection provisions on the application and use of AdJug

The person responsible for processing has integrated AdJug components on this website. AdJug is an advertising exchange platform that mediates online advertising space (banner advertising).

The operating company of AdJug is AdJug GmbH, Bayerstraße 69, 80335 Munich, Germany.

AdJug sets a cookie. Furthermore, every time one of the individual pages of this website is accessed, which is operated by the person responsible for processing and on which an AdJug component has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective AdJug component to transfer data To transmit the purpose of displaying advertisements to AdJug. As part of this technical process, AdJug receives knowledge that our website has been accessed by the information technology system used by the person concerned. The data transmitted to AdJug as part of the technical process are used for billing purposes in relation to the advertising displayed.

The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent AdJug from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by AdJug can be deleted at any time via an Internet browser or other software programs.

Furthermore, the person concerned has the option of objecting to the collection of the data generated by the AdJug cookie relating to the use of this website and the processing of this data by AdJug and to prevent such. To do this, the person concerned must press the consumer cookie opt-out link at http://www.de.adjug.com/datenschutz.html, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.

With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be fully used by the person concerned.

AdJug's current data protection regulations can be found at http://www.de.adjug.com/datenschutz.html.

50. Legal basis for processing

Art. 6 I lit. a GDPR serves our company as the legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary to fulfill a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are required to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation which requires the processing of personal data, for example to fulfill tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, it may be necessary to process personal data in order to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our company were injured and his name, age, health insurance data or other vital information would then have to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d GDPR. Ultimately, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to safeguard a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the person concerned do not prevail. We are particularly permitted to carry out such processing operations because they have been specifically mentioned by the European legislator. In this respect, he took the view that a legitimate interest could be assumed if the person concerned is a customer of the person responsible (recital 47 sentence 2 GDPR).

51. Legitimate interests in the processing pursued by the controller or a third party

If the processing of personal data is based on Article 6 I lit.f GDPR, our legitimate interest is the conduct of our business activities for the benefit of all our employees and our shareholders.

52. Duration for which the personal data will be stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After the deadline has expired, the relevant data is routinely deleted, provided that it is no longer required to fulfill or initiate a contract.

53. Legal or contractual provisions for the provision of personal data; Necessity for the conclusion of the contract; Obligation of the data subject to provide the personal data; possible consequences of non-provision

We explain to you that the provision of personal data is partly required by law (e.g. tax regulations) or can also result from contractual regulations (e.g. information on the contractual partner). In order to conclude a contract, it may sometimes be necessary for a data subject to provide us with personal data that we subsequently have to process. For example, the data subject is obliged to provide us with personal data when our company concludes a contract with them. Failure to provide personal data would mean that the contract could not be concluded with the person concerned. Before the person concerned provides personal data, the person concerned must contact one of our employees. Our employee explains to the person concerned on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what consequences the failure to provide the personal data would have.

54. Existence of automated decision-making

As a responsible company, we do not use automatic decision-making or profiling.

This data protection declaration was created by the data protection declaration generator of the DGD Deutsche Gesellschaft für Datenschutz GmbH, which works as the external data protection officer in Munich , in cooperation with the Cologne IT and data protection lawyer Christian Solmecke.

Data protection

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